Do Miss India Winners Fulfill Their Promises?

Every year, three of the God's previeliged beauties in India get to wear three crowns of Miss India Universe, World and Earth which instantly give them an international exposure and a sense of resposibility to shine their beloved country's name on world map. They are now entitled to enjoy the euphoria of tabloids, broadsheets, news agencies, multinational networks and a tax free life! However before that, they make some promises of what they will do with their new star status and money, which they will enjoy after winning the prestigeous crown. Many exposes many loopholes in our society and wish to work in that direction. For instance, Lara Dutta after winning the coveted title in 2000, promised to do more for the betterment of the society. Ami Vashi, the Miss India World of 2003, promised to generate funds and channelise them for the betterment of the downtrodden. Likewise, every year the winners promise a lot to work for society at large.

However, after winning the title, they seem to forget all their promises. 1994 Miss India World winner and prominent bollywood actress, Aiswary Rai Bachhan, was very much criticised as she was not keeping the virtuous promises she had made after winning. Normally this only happens. Contestents, after being a celebrity overnight, forget all their previous commitments and their only concentration remains gathering enough contacts to get a foothold in Hindi Film industry. They are also right in doing as as the title offers them a good platform to be noticed and producers also tend to earn on Miss Indias' instant popularity as the success of Juhi Chawla, Aiswarya Rai Bachhan, Sushmita Sen, Lara Dutta, Priyanka Chopra, Diya Mirza, Gul Panag, Tanusree Dutta and many others' suggest over the years. Everyone thinks of themselves only and the big claims such as social concern take a backseat.

I am not saying that nobody fulfills their commitment or works towards the cause. But only exceptions, these days, aim that. Otherwise, how many of us remember a certain Aiswarya Rai Bachhan for her social deeds? We know her because of her beauty or acting talent or Bachhan family member or the numerous controversies surrounding her. Where are the social welfare talks in that list? Can anyone please help me in finding that? Not everyone can be like Sushmita Sen, who partially fulfilled her promise of working towards society by adopting a child named Reene, though she was a single mother.

But, do we really expect a beauty pageant winner to wave away our troubles like some fairy Godmother? Certainly we should not. They are also human being. They also came to contest in order to gain name, fame and secure their future by making money - what they get in a very early age. In that age, it should not be expected from them also. However, having said that, this can not justify the absence of a single welfare deed in their whole life. If that is the way to do things, then one should not make tall claims in public at first place and give them a false hope in the process - all in order to win a contest. Jury members, Sponsors, show coordinators and organisers are also responsible in this regard as they should know their actual plan beforehand and how they are going to make it into reality. If they can't do this, then the claims also should not be made at all. I mean what is the use of saying something in front of the whole country which every single citizen knows that will not take place ever...